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Our Client is one of the largest building material companies in the world. Headquartered in Europe, the Client has a significant presence in Indonesia.

In an effort to increase its competitiveness, our Client enlisted the help of CEL Consulting to identify ways to increase their market share while maintaining a reasonable level of profitability.

CEL Consulting joined with the Client to support this initiative and lead a supply chain and operations improvement project aimed at reducing distribution cost and increasing product availability.



How can we increase our competitiveness by reducing distribution cost while increasing product availability?



  • Audit Client supply chain using SCOR defined performance standards

  • Compare growth in the cement market versus Client shipping capacity

  • Analyze capacity bottlenecks and their effect on logistics cost.

  • Analyze variability at jetties (due to unreliable loading/unloading performance), and its effect on vessel scheduling and routing

  • Analyze the effectiveness of existing supply chain planning process. Developed Sales & Operations Planning (S&OP) process to improve supply chain planning.



We helped our Client by

  • Identifying and implementing programs to save more than 3 Mn USD per year in distribution cost by

  • Identifying and implementing programs to overcome capacity limitations and increase product availability

  • Deploying the S&OP process and aligning business strategy with supply chain planning

  • Establishing organization-wide supply chain KPIs and instituting mindset of continuous improvement.


Supply Chain & Operations In Emerging Markets

#CEL #CELconsulting #operations #supplychain #emergingmarkets #supplychainoptimization #costsavings #supplychainplanning #demandsupply 

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